Arub is in open beta and free to use. Accounts need an invite code while we scale. Get one
Arub
FAQ

Questions people actually ask

If yours is not here, write to hello@arub.com and a person will answer it.

Getting started

How do I get an account?

Go to create an account and fill in the form. You will need an invite code, which keeps the intake at a pace we can actually support during the beta.

If you do not have a code, email hello@arub.com with roughly what you sell and where. Codes go out most days.

How long does setup take?

Connecting a marketplace is an authorisation you approve on the marketplace's own site, so it takes a minute. Importing an existing catalogue takes longer — a few thousand listings is normal and runs in the background while you use the rest of the app.

Will connecting my shop change anything on it?

No. Importing is read-only. Arub pulls your orders and listings in and shows them to you; nothing goes back to a marketplace until you buy a label or explicitly send a listing change.

Can I use just the shipping side, or just listings?

Yes. They are separate apps that happen to share a login. Plenty of people ship through Arub and manage listings elsewhere, or the other way round.

I am moving from another tool. Does my history come with me?

Usually. We have imported large order histories — orders, shipments, tracking, labels and history entries — from other platforms before. Tell us what you are on now and we will tell you honestly what will and will not survive the move.

Marketplaces

Which marketplaces are supported?

Etsy, Amazon, Walmart, Temu, TikTok Shop and Shopify — all six for both orders and shipping and for listing management, each with a full editor. You can run several shops on the same marketplace, switched from the top of every screen.

Can I connect more than one shop on the same marketplace?

Yes, and it is a normal setup rather than an edge case. Several Etsy shops under one account works, each keeping its own listings, profiles and queues, with a switcher at the top of the screen.

Do buyers know I use Arub?

No. Labels carry your return address, packing slips carry your branding, and emails to buyers come from your address with your logo. Arub does not appear anywhere a customer looks.

What happens if an order is cancelled on the marketplace?

Arub re-checks open orders against the marketplace on a schedule. If one was cancelled or shipped over there, it closes here too, so your queue does not slowly fill with things that are already dealt with.

Shipping and carriers

Do I have to use your postage rates?

No, and if you already have negotiated carrier accounts you should not. Connect your own USPS, UPS or FedEx credentials and you pay your own contracted price with nothing added on top.

Arub USPS exists for sellers who do not have a carrier account and do not want to apply for one. It is discounted off retail and the price is shown before you buy.

Can I compare carriers on the same order?

That is the default. Every connected carrier is quoted at once and the services come back in one list with prices and delivery estimates, so choosing is a matter of reading a line rather than opening three websites.

Can I print a hundred labels at once?

Yes. Put the orders in a batch and buy the batch. You get one print file back with the labels and packing slips interleaved, ordered so the paper matches the order you pick in.

If any order in the batch cannot ship, the run stops before spending anything and tells you which one and why.

What paper sizes are supported?

US Letter, 4x6 thermal, and split sheets with the label on one half and the slip on the other. It is a setting per instance, and labels are trimmed and rotated to fill the sheet rather than printing small in a corner.

Do I need special printer software?

Only if you want labels to go straight to a thermal printer without a download-and-open step. The optional Windows print agent does that, and a printer can be shared with the rest of the team.

Does tracking go back to the marketplace automatically?

Yes, as soon as the label exists. If a push is refused, it appears on a report where you can see the reason and retry it, rather than failing silently.

Can I void a label?

Yes, from the shipment or the order, subject to the carrier's own void window. The refund follows the carrier's normal process.

Do you handle international customs forms?

Yes. Non-US orders build their customs declaration from the line items, using defaults you set once, and the electronic form goes to the carrier with the label.

Listings and Arub AI

Will Arub AI change my listings without asking?

No. Generating writes a suggestion into a field on screen. It becomes a pending change only when you save, and it reaches the marketplace only when you send. Until then your live listing is untouched.

Do I need my own AI account or API key?

No. Everything runs on Arub AI, which is part of the platform. There is no third-party account to open, no API key to paste in, and nothing to manage or renew.

What does Arub AI cost?

Nothing on top of your Listing Manager fee. Generation is included, with no per-use charge and no monthly allowance to run out of. Write as many titles, descriptions, tags and alt texts as you need.

Every run is still logged with its cost to us, broken down by day, listing and type, so you can see what a bulk job involved. That is there for visibility, not for billing.

Will it put brand names in my titles?

Deliberately not. Trademarked brand and character names are kept out of titles, descriptions and alt text. Ordinary words, place names and customer surnames are left alone, because a personalised item with somebody's family name on it is not an infringement.

Can it edit my product photos?

It can enhance them, remove a background, and stage the product in a room scene. It is instructed not to redraw the product, change its colours or proportions, or invent lettering on a sign. Every photo edit keeps the previous image for fifteen minutes so one click puts it back.

Can it make a product video, or Amazon A+ content?

Yes. Arub AI can turn a product photo into a short lifestyle video, at a length you choose, and it can generate Amazon A+ enhanced brand-content modules — both the copy and the imagery — on listings that support them.

Can I bulk edit thousands of listings?

Yes. Filter the grid, select what you want, and apply a price change, a status change, a profile or an Arub AI field across the whole selection. Long runs work in the background with a live count in the header, and anything that fails is listed with the reason.

Team and access

Can I add my staff?

Yes, and there is no seat charge on any plan — not during the beta and not after it. Every instance has unlimited users, including on the free plan.

Each person gets their own login, their own view of the app, and only the permissions you give them.

How specific do permissions get?

Very. Buying labels, voiding labels, reprinting, editing orders, seeing financial reports and changing settings are separate permissions, so a packer can print without being able to see revenue or change a carrier account. Reusable permission groups mean you set a role up once.

Can two people work the same queue?

Yes. The orders list refreshes itself every few seconds, so someone else clearing an order shows on your screen. If you have rows selected, the refresh leaves your selection alone.

Data and reliability

Where does my data live?

Each account gets its own database rather than sharing rows with other sellers. Images and labels are held in object storage and served through signed, non-guessable addresses.

Can I get my data out?

Yes. Reports export, the API reads everything, and if you decide to leave we will produce a full export rather than making you scrape it.

Do you sell my data, or my buyers' data?

No. Not to anyone, at any price. We do not sell it, rent it, licence it or trade it; we do not advertise to your buyers; we do not combine your marketplace data with anyone else's to build benchmarks or trend reports; and we do not use your listings or images to train AI models. There is no mechanism in the product for doing any of it.

That is a contractual commitment rather than a good intention — it is written into the Privacy Policy.

How long do you keep my buyers' personal information?

No more than 30 days after the order is fulfilled. After that the name, address, email and telephone number come off the record. What stays is the order reference, the dates and the amounts, because tax law requires a financial record — not a customer one.

This is the standard Amazon's data protection policy sets, and it is the one we apply to every marketplace rather than keeping a different rule for each.

Is Arub approved by Amazon, Etsy, eBay, TikTok, Temu or Shopify?

Arub connects to all of them through their official APIs and is built to their developer and data-protection requirements. It is an independent product, though — not affiliated with, endorsed by or certified by any of them, and we do not claim otherwise. Their names appear on this site only to say what we connect to.

A buyer has asked me to delete their details. What do I do?

The data is yours, so the decision is yours — we hold it on your behalf and act on your instruction. Tell us what you need removed and we will carry it out, or point you at the screen where you can do it yourself. If a buyer writes to us directly we will pass the request to you rather than acting on our own.

On Shopify this is partly automatic: their customer and shop redaction webhooks are honoured without anyone having to ask.

What does Arub AI see, and does it see my customers?

It sees listing content you own — your product photographs, titles, descriptions, categories and any instruction you typed yourself. It never sees buyer names, addresses, emails, gift messages or personalisation text. That boundary is enforced in the code, not just in a policy.

Your content is not used to train any model, and every request carries an explicit instruction not to return cached content.

Where are the privacy policy and terms?

Privacy Policy, Terms and Conditions and our Amazon Data Handling Policy, all linked at the bottom of every page. They are written to be read rather than survived, and each opens with a plain-English summary before the long version starts. The Data Handling Policy is the one Amazon SP-API reviewers ask for — it sets out exactly what Amazon order data we collect, where it flows, how it is secured and how long we keep it.

It is beta. How much should I trust it?

It is run daily against a real multi-marketplace operation, so the shipping path is exercised hard every day. Beta means the surface is still changing and you will occasionally find something rough — not that it is a prototype. Tell us when you hit something and it usually gets fixed quickly.

What if a marketplace or carrier is having problems?

Failures are surfaced in plain language with the marketplace's or carrier's own message, on the thing that failed, with a retry. Rate limits and outages pause the affected queue rather than losing work.

Still wondering something

Ask us directly. You will get an answer from someone who works on it, not a ticket number.